Quick note that we are renaming The Daily Feed to The Weekly Feed to reflect the frequency we have been publishing our newsletter.
This week I turned off Google instant, not because I don’t like living in an instant world, but because it limits my search results to 10. If you’re doing any kind of SEO research, 10 results just doesn’t cut it. There’s a bug that causes Google to continually show 10 results even if you asked it for 100 using advanced search. It’s caused by Google instant and you need to turn it off to get back to all you can eat search results.
In other news, a well known white hat hacker (that means he’s mostly a good guy) was detained for several hours when re-entering the US this week while his laptop and cellphone was confiscated and searched. I did some googling and it turns out that the border search exception lets border agents ignore the 4th amendment which requires a warrant for search and seizure. Then a member on ycombinator’s hacker news replied to a post of mine saying that in fact the border extends 100 miles inland. If you’re a blogger on the coast relying on anything in the 4th amendment, good luck with that.
Every now and then the government does actually get it right. The BBC is reporting that global spam email is down 47% after a combination of government arrests of spammers and work by private firms to shut down spam botnets.
Feedjit Founder & CEO
On October 21st at 3pm Pacific time Google rolled out a major update to their search index. The combined effect of Google Instant and this substantial index update is being felt around the web.
Alexa, the guys who track traffic for the top 100,000 sites on the web, have a blog entry showing a few of the winners and losers in this post-google-instant world we now live in. Oddly enough a few of the biggest winners are file sharing sites. My guess is that they’re seeing more traffic because you have to actually go to a file sharing site to see if they have the file you want for download – rather than being able to see if they have what you’re after from the snippet (the preview text under the page title in the search results).
ProBlogger has a few thoughts on affiliate marketing today and how to bring together reader intent, a great product and your messaging.
BlogHerald has a post this week on how to use images to grab a user’s attention and increase retention for your blog. They include a few ideas for image types.
And finally: If you enjoy life hacks, check out this blog entry about the 30/30 work cycle. Quote: “I sit at my desk and work for 30 minutes without distraction, completely absorbed in my work. Then, after the 30 minutes are up, I drop whatever I’m doing and go do something fun for 30 minutes. During this relaxation time, I don’t think about work at all – I play games, write, whatever, but no work. After 30 minutes, I go back to my desk, rinse and repeat.”
Feedjit Founder & CEO.
Friends of ours launched a great service today called Highlighter.com. It’s a wordpress plugin that lets you visitors comment on text in your blog entries. It also lets your visitors share your content via Facebook and Twitter, driving more traffic to your site. You’re hearing about Highlighter a full week before the press launch, so if you’re an early adopter, be sure to give it a try. [Disclosure: Neither I nor Feedjit have received any compensation for mentioning highlighter. They are good friends and part of the Techstars program where I am a mentor.]
AdAge is reporting that Twitter today started injecting paid ads into tweet streams. Initially you’ll only see the ads if you use HootSuite. Twitter have a revenue sharing deal with HootSuite where Twitter sells the ads and they split the revenue with HootSuite. I’m sure this will quickly expand to every Twitter client including Twitter.com. My guess is that this will be their business model going forward.
If you ever thought small changes to your web form didn’t yield results, read this article about how Expedia earned $12 Million more per year by removing a single text field. Their “Company” field in the checkout form was confusing customers, so they removed it and saw a huge increase in the number of completed transactions and revenue.
And finally: From the luckiest-girl-alive department, the BBC is reporting today that an 18 month toddler fell from a 6 story building, bounced off an awning and was caught… wait for it… by a doctor. She was completely unharmed, shed a little tear and then quickly calmed down.
Have a spectacular Wednesday!
Feedjit Founder & CEO.
I hope you’ve had a happy Halloween and welcome back after a brief hiatus to the Daily Feed. Lets dive right in:
There’s a great question, which is really an observation on webmasters.stackexchange.com that points out that sitemaps for your blog or website are probably unnecessary. The argument is that sitemaps are supposed to help web crawlers like Googlebot find pages that aren’t linked to on your site. But if pages aren’t linked to by anyone, they won’t have anypagerank and won’t appear in the search results anyway. So the proper way to ensure Google indexes all pages on your site is to ensure you have a healthy link structure and that all pages have another page on your site linking to them.
InformationIsBeautiful.net has a fun diagram showing who is suing who in the telecoms industry. Be thankful you’re not part of that dogfight.
If your data is living in the cloud, Amazon have reduced their prices for data storage on S3. At Feedjit, we buy our servers and amortize them over 3 years because it’s more cost effective that way. If you’re looking for cheap hosting, check out Linode.com (my personal favorite) or Slicehost.com for an entry level Linux server.
Finally, today’s award for toughest bloke ever goes to this chap who saved a woman from a great white shark in Australia by grabbing the shark by the tail – and then refused to speak to the press about it.
I’ll be publishing the Daily Feed on a daily schedule once again for the rest of this week. Have a spectacular week!
Feedjit Founder & CEO
Welcome to Issue #47 of The Daily Feed. If this email was forwarded to you by a friend, you can subscribe on this page. The Daily Feed is published several times a week when we have news, information and helpful tips to share. Unsubscribe instructions are at the end of this message.
Welcome to Issue #46 of The Daily Feed. If this email was forwarded to you by a friend, you can subscribe on this page. You can read previous editions of The Daily Feed on our blog but note that posts to our blog are delayed 24 hours or more.
Welcome to Issue #45 of The Daily Feed. If this email was forwarded to you by a friend, you can subscribe on this page. You can read previous editions of The Daily Feed on our blog but note that posts to our blog are delayed 24 hours or more.
- Keywords in links that point to your page. [You often have no control of these]
- Your page title
- Keywords separated by dashes in your URL
- The page heading at the top of your page in <H1> tags.
- Text close to the top of the page
- Text in other headings and bold sections on your site
- All other text including text in image ALT and TITLE attributes on your page.
- Google may also consider all other text on pages that link to yours in the order of this list. [If you're a programmer, you'll notice the last statement is recursive]
Welcome to Issue #44 of The Daily Feed. If this email was forwarded to you by a friend, you can subscribe on this page. You can read previous editions of The Daily Feed on our blog but note that posts to our blog are delayed 24 hours or more.
- Make your opinion known
- Link like crazy
- Write less
- 250 Words is enough
- Make Headlines snappy
- Write with passion
- Include Bullet point lists
- Edit your post
- Make your posts easy to scan
- Be consistent with your style
- Litter the post with keywords
- Writing is a habit, not an obligation
- Read Read Read!
- Avoid cliches.
- Start and end with a Bang!
- Get feedback on your writing – and listen to it
- The more conversational the better
- First be consistent, then add variety
- Correctly use conjunctions
- Comment on your own posts
- Write somewhere quiet where you won’t be distracted
- Create an outline for your blog entry using keywords and key ideas in notepad or wordpad before you start writing
Welcome to Issue #43 of The Daily Feed. If this email was forwarded to you by a friend, you can subscribe on this page. You can read previous editions of The Daily Feed on our blog but note that posts to our blog are delayed 24 hours or more.
- The Top 5 things you should know before buying a home [You can replace "home" with "car", "boat", "cellphone", etc]
- The Top 10 Funniest videos on YouTube
- The Top 7 Online Scams
- The Top 5 most Beautiful People of all Time